Bay Tek Games was founded in 1977 and is a family owned and operated business that is driven to provide fun and profit through innovative coin-operated games. Headquartered in the heart of the Midwest, Pulaski, Wisconsin is home to Bay Tek Games. The rural community in Northeast Wisconsin populates over 3,500 citizens where hard work, fun, and simplicity meet. The employees share one vision of becoming the best in the world at developing and manufacturing coin-operated games.

 

History Timeline
BackNext

1975

Northeastern Wisconsin Electric was started by Melvin Treankler, Bob Wech, Giles Blazer, and Bob Ward as an electrical engineer firm.
September
The beginnings of Bay Tek Games, Inc.

1977

After receiving a game concept from a church member, the company decides to change directions and incorporate as Bay-Tek, Inc.
Bay Tek Games First Logo

1977

As Bay-Tek, Inc, they manufacture their first Rolldown games.
October
Redemption Rolldowns

1983

After years of experience and dedication, Carl and Larry Treankler, sons of Melvin buy out the remaining owners, making Bay-Tek a true family business.
Bay-Tek a true family business.

1984

From humble beginnings in the basement of the Treankler's home, to rented space, the Treankler's move to a new building in Oneida, Wisconsin with their sister company, MCL.
The enhancement of microprocessors enabled Bay-Tek to add electronic ticket dispensers to their games, this launched Bay-Tek into the coin-operated arena.
Oneida production location.

1993

As the business grows, more space is needed and Bay-Tek moves from sister-company, MCL, to current location in Pulaski, WI.
Building in 1993.

1994

As competition increases in the coin-op industry, Bay-Tek strategically added Light Pattern games to their line up, like Air It Out.
Air It Out

1995

Bug Bash was born, Bay-Tek's first Alley Bowler, giving them a broader product line.
Alley Bowler - Bug Bash

1997

Wood Chuck Woods, LLC is founded by Larry and Carl Treankler and Bay Tek Employee, Randy Lasee. WCW is now Bay-Tek's sole wood cabinet provider.
Wood Chuck Woods

1997

Coin Concepts was purchased, adding four titles to their product line; Home Run Hitter, Hitter's Rally, Six Gun Saloon, and Buzzy Buzzy Bee
September
Buzzy Buzzy Bee

1999

Another acquisition takes place, Seidel Amusements was acquired. Their manufacturing facility continued to stay open in New Mexico. Some of Bay-Tek's greatest successes came from the purchase of this competitor.
September
Seidel Amusement was acquired.

2000

Bay Tek starts producing their first prize redemption game, Whistle Stop. This move enters them into a new market, street locations.
Whistle Stop

2001

Bay-Tek is presented with the Wisconsin Manufacturer of Distinction Award by the Brown County Chamber of Commerce.
Manufacturer of Distinction Award.

2002

Bay-Tek is honored with the Award of Distinction in the Export Division from the Brown County Chamber of Commerce. After three years of running two manufacturing facilities, Bay-Tek decides to move the New Mexico plant to their headquarters in Pulaski, WI.
Moving to Wisconsin.

2003

Fast growth spurts, lead to cramped quarters. Bay-Tek decides to add on to their building for a third time, giving them a total now of 42,460 sq. ft.
Building in 2003.

2003

Another friendly competitor, Meltec Games, was purchased, adding a whole new category to Bay-Tek's product line, Shooting Games.
September
Meltec Shooting Games was purchased.

2004

LEAN Manufacturing is introduced and implemented, reducing inventories by more than 30% in the first four months, decreasing lead-times, and improving quality and overall customer satisfaction.
Lean Manufacturing Advantage

2004

Victory Lane Ideas out of South Carolina was purchased, this acquisition brought Bay-Tek a new concept in slot-less racing with Stock Car Challenge. This is their fourth acquisition in eight years.
September
Victory Lane Ideas was acquired.

2005

Bay Tek Games is honored with one of the most meaningful awards yet, the Wisconsin Family Business of the Year Award.
Bay Tek Games Logo

2005

Bay-Tek decides to take the risky move and change their name and update their logo. As of April 2005, Bay-Tek, Inc. legally became Bay Tek Games, Inc.
April
Bay Tek Games OLD Logo.

2005

In 2005 Bay Tek Games was honored with the Greater Green Bay Families in Good Company Award. This award recognizes area companies who put employees and their families first.
June
Good Company Award

2005

Bay Tek Games launches their new logo.
September
Bay Tek Games NEW Logo.

2005

Bay Tek Games 5,200 sq ft of storage space is reconstructed to accompany the new Product Development Team. This brings Bay Tek's total facility space up to almost 48,000 sq ft.
October
Building in 2005.

2006

Bay Tek Games purchases their largest vendor, Wood Chuck Woods, LLC. Wood Chuck Woods is now another department added to the Bay Tek Games Family.
July
Wood Chuck Woods, Logo

2006

Bay Tek Games launches its first licensed game - American Idol Super Star.
November
American Idol Super Star

2007

Bay Tek Games celebrates 30 years in the ticket redemption industry.
Celebrating 30 years

2007

Bay Tek Game works out another big licensing deal with General Motors (GM) to produce Hummer Space Adventure and Hummer Off Road'N.
September
Hummer Space Adventure

2008

Bay Tek Games is honored to receive the Business Achievement Award from the Pulaski Area Chamber of Commerce.
June
Pulaski Businesss Award

2009

New Brand Initiative - Bay Tek Games creates a tagline that helps continue to build its brand - Passion In. Fun Out. Meaning that each and every employee puts passion into each and every game they design and develop.
New Tagline

2010

Manufacturer of the Year Award - Bay Tek is honored by the AAMA association with the Manufacturer of the Year Award in the coin-op industry. This award is voted on by the distribution channel.
March
Manufacturer of the Year Award

2010

Play Meter Award - Big Bass Wheel is voted as the Best Redemption Game of the Year by industry operators. This award is voted on by the industry publication Play Meter.
March
Play Meter Award

2010

Bay Tek Grows - A 3200 sq ft addition to the main building was constructed to make room for additional CNC router, increase production effeciencies via product flow, and gain additional storage. Bay Tek also purchased a 4900 sq ft building next door to accomodate a growing product development team.
June
Bay Tek Grows

2010

Bay Tek receives the biggest order in history from HEB Grocery Stores in Texas. They purchased more than 400 custom HEBuddy machines for their stores.
September
Bay Tek Biggest Order Yet

2011

Play Meter Award - Big Bass Wheel PRO was voted as the Best Redemption Game of the Year by industry operators; this award is put on by the industry publication Play Meter.
Play Meter Award

2011

Bay Tek launches a Preferred Distributor program which includes four key distributors.
Preferred Distributor Program Launched

2011

Owner and CEO Larry Treakler is awarded the Green Bay Area Chamber of Commerce's Business Person of the Year.
CEO Awared Business Person of the Year

2012

Specialty Coin joins Bay Tek's Preferred Distributor program.
November
Specialty Coin Joins Distributor Program

2013

Bay Tek launches their innovative self-contained prize redemption center. Prize Hub.
January
Prize Hub Launched

2013

BayTek establishes an International Preferred Distributor program.
March
International Preferred Distributor Program Launched

2013

Bay Tek launches their second game for the bar market, Beer Pong Master. Their first bar piece, Beer Ball, was launched in 2010.
March
Beer Pong Master Launched

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